FluroSat Adds Iteris ClearAg Environmental Intelligence to Enhance Crop Health Decision Support

ClearAg to Support FluroSat’s Crop Health Services Platform

  • ClearAg data will include location-specific current, forecast and
    historical weather information throughout the U.S., Australia, New
    Zealand and Latin America
  • Access to ClearAg data through FluroSat’s platform will help
    agronomists and progressive farmers optimize fertilizer and water use
    while improving crop yield

SANTA ANA, Calif. & SYDNEY–(BUSINESS WIRE)–lt;a href=”https://twitter.com/search?q=%24ITI&src=ctag” target=”_blank”gt;$ITIlt;/agt; lt;a href=”https://twitter.com/hashtag/Flurosat?src=hash” target=”_blank”gt;#Flurosatlt;/agt;–Iteris,
. (NASDAQ: ITI), the global leader in applied informatics for
transportation and agriculture, and FluroSat
Pty Ltd
(FluroSat), an agronomic analytics and crop health solutions
provider, today announced FluroSat’s addition of Iteris ClearAg®
environmental intelligence to FluroSat’s crop health services platform.

Under the terms of the software-as-a-service agreement, ClearAg will
provide location-specific environmental intelligence through its
application programming interface (API) to FluroSat’s crop health
services platform. The integrated solution will enhance FluroSat’s
scientifically validated climatics, crop yield modelling and decision
support platform for agronomists and progressive farmers in several of
the world’s largest agricultural regions.

“At a time of unprecedented change throughout the agricultural industry,
innovation is especially important to increase productivity and ensure
global food security. We are excited to work with Iteris to integrate
ClearAg’s environmental intelligence into our crop health services
platform to improve farm efficiency, sustainability and profitability
for our users,” said Anastasia Volkova, CEO and founder of FluroSat.
“ClearAg’s location-specific current, forecast and historical weather
data will complement our decision support capability; thereby, enabling
our users to make the best possible decisions for successful farm

“We are thrilled that FluroSat has selected ClearAg’s environmental
intelligence to power its crop health services platform for agronomists
and progressive farmers in the U.S., Australia, New Zealand and Latin
America,” said Jim Chambers, senior vice president and general manager,
Agriculture and Weather Analytics at Iteris. “Through its FluroSense®
and ProductionWise services, FluroSat is dedicated to harnessing deep
spectral insights to help farmers and growers improve their yield, and I
am proud that ClearAg’s weather data will ultimately help to feed the
planet more sustainably.”

With Iteris ClearAg, FluroSat’s platform users will have access to
location-specific information including temperature, rainfall, humidity,
wind speed, Dewpoint and solarwave radiation, thus enabling critical
decisions to be made for crop management.

About Iteris, Inc.

Iteris is the global leader in applied informatics for transportation
and agriculture, turning big data into big breakthrough solutions. We
collect, aggregate and analyze data on traffic, roads, weather, water,
soil and crops to generate precise informatics that lead to safer
transportation and smarter farming. Municipalities, government agencies,
crop science companies, farmers and agronomists around the world use our
solutions to make roads safer and travel more efficient, as well as
farmlands more sustainable, healthy and productive. Visit www.iteris.com
for more information and join the conversation on Twitter,
and Facebook.

About FluroSat

is a crop health solutions provider that uses the power of scientific
modelling, AI and remotely sensed data to deliver early, accurate and
actionable information on farm performance and plant nutrition to
farmers and agronomists. Founded in 2016, FluroSat has been supporting
its users through FluroSense®,
and CottonMap
to optimize and accelerate agricultural productivity growth. Visit www.flurosat.com
for more information or join our conversations on LinkedIn
and Twitter.

Iteris Forward-Looking Statements

This release may contain forward-looking statements, which speak only as
of the date hereof and are based upon our current expectations and the
information available to us at this time. Words such as “believes,”
“anticipates,” “expects,” “intends,” “plans,” “feels,” “plans,” “seeks,”
“estimates,” “may,” “could,” “should,” “will,” “can,” and variations of
these words or similar expressions are intended to identify
forward-looking statements. These statements include, but are not
limited to, statements about the anticipated benefits and success of our
agreement and the ClearAg solution. Such statements are not guarantees
of future performance and are subject to certain risks, uncertainties,
and assumptions that are difficult to predict, and actual results could
differ materially and adversely from those expressed in any
forward-looking statements as a result of various factors.

Important factors that may cause such a difference include, but are not
limited to, our ability to integrate and provide the ClearAg services on
a cost-effective basis; the future adoption of the ClearAg solution in
the agribusiness markets; customer’s dedication of resources and ability
to achieve market acceptance for its own products and services; our
ability to gain additional patent protection for our technologies and
products; and the potential impact of product and service offerings from
competitors and such competitors’ patent coverage and claims. Further
information on Iteris, Inc., including additional risk factors that may
affect our forward-looking statements, is contained in our Annual Report
on Form 10-K, our Quarterly Reports on Form 10-Q, our Current Reports on
Form 8-K, and our other SEC filings that are available through the SEC’s
website (www.sec.gov).


Iteris Contact
David Sadeghi
Tel: (949) 270-9523

Iteris Investor Relations
MKR Investor Relations, Inc.
Tel: (323) 468-2300
Email: iti@mkr-group.com

FluroSat Contact
Natascha Kwiet-Evans
Media and Capital
Tel: +61 405 166 566
Email: natascha.kwietevans@mcpartners.com.au

Charlotte Ong-Wisener
Tel +61 448 810 760
Email: charlotte@flurosat.com

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